Because a greener Kenya starts with people who care—and act.
Kenya’s environmental challenges are too big to leave to policy and investment alone.
The Environment Matters Campaign is a national platform turning environmental knowledge into understanding, participation, innovation and action.
Led by GreenFacts Africa Media Network and Free Press Publishers Limited, with KUPPET as the education partner, the Campaign brings together schools, teachers, young people, communities, media, researchers, policymakers, businesses and development partners to build a climate-literate, environmentally responsible and resilient Kenya.
From knowing to doing.
We believe information should not stop at awareness.
Our approach connects:
INFORMATION → EDUCATION → ENGAGEMENT → INNOVATION → ACTION → ADVOCACY → IMPACT
That means making environmental issues easier to understand, creating platforms for people to participate, supporting practical solutions and giving communities, young people and institutions the tools to make a difference.
Four Ways We Turn Ideas Into Action
And We Dont Work in Silos
The Campaign brings the pieces together.
- Research informs the conversation.
- Education builds understanding.
- Journalism drives accountability.
- Communities shape solutions.
- Young people innovate.
- Schools take action.
- Partnerships take ideas to scale.
- Through community dialogues, public forums, policy conversations, digital engagement and environmental recognition, we create spaces where environmental issues become public conversations—and public conversations become collective action.
- The Environment Matters – And the Classroom is Where it Begins
- Climate Engagement and Advocacy
- Evidence for Better Decisions. Knowledge for Sustainable Action.
- Environmental Journalism and Media Development
- Climate Change and Environmental Governance
- Plastic Bottle Menace: Kenya Must Make Polluters Pay
- Kenya Doesn’t Have a Water Crisis. It Has a Storage Crisis
- Teacher Champions Network